Curiosity Meets Collaboration: Moroso’s Approach to Open Innovation

, The Steps (2/F, DX design hub)

Following Patrizia Moroso, Creative Director of Moroso S.p.A., and her inspiring talk at BODW 2024, "Curiosity in Action: Harnessing the Power of Collaboration," we are excited to further explore the transformative power of open innovation with Lorenzo Taucer, Head of Open Innovation and Product Development at Moroso, in the launch edition of the bodw+ Series. 

 

Taucer will delve into how open innovation and collaborations drive creativity and accelerate breakthroughs at the acclaimed Italian furniture house. From Moroso’s mainline to its experimental subline More-So, the brand has consistently bridged the gap between visionary ideas and tangible masterpieces. Taucer will share how the brand’s iconic collaborations with renowned designers such as Patricia Urquiola, Ron Arad, Front, and Tord Boontje have brought Patrizia Moroso’s artistic vision to life. These partnerships have not only resulted in vibrant, functional works of art but have also redefined how design can transform spaces into bold expressions of art and life — while overcoming significant manufacturing challenges along the way. 

 

Taucer will also share insights into Moroso’s ongoing commitment to nurturing the next generation of designers and creative thinkers. This includes their 2025 collaboration with Karlsruhe University of Arts and Design (HfG) and an exciting, soon-to-be-revealed partnership with the Hong Kong Design Institute (HKDI). 

活動內容
日期
2025.6.25
時間
HKG | 09:40 - 10:20 (GMT+8)
活動
設計智識講
地點 / 國家
The Steps (2/F, DX design hub)
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