Founded by tech company Pulse 9, IITERNITI was formed in 2020 from the "AI Heartbeat Challenge" – where developers invited netizens to select their favourite 11 faces from 101 virtual images, and then created this band based on these choices. This initiative catalysed the entertainment industry to recognise the power of AI as a creative tool, bridging the divide between academic AI research and its application in arts and entertainment.

In recent years, a resurgence of retro culture has seen vinyl records embraced by a new generation. Dr Wong Chi-chung is a prominent local music enthusiast as well as a radio DJ, curator, university professor, and music producer. In the 1980s, he volunteered at Commercial Radio's second channel (now known as CR903) during his undergraduate years. He created music programmes showcasing local and international music and their backstories, establishing a nearly 40-year DJ career that has made him a pioneer in expanding the local music scene. Dr Wong collaborated with the Hong Kong Design Institute (HKDI) on the "V Music" initiative, which launched the "V Music Library" in October 2024.