Chinese Design on the Global Stage | BODW 2022
The world is taking notice of Chinese brands. With design prowess and unique aesthetics, successful Chinese brands are translating the country’s rich heritage and traditional culture into brand values and innovations like no other. What should they do next to sustain and further their rise on the global stage?
The world is taking notice of Chinese brands. With design prowess and unique aesthetics, successful Chinese brands are translating the country’s rich heritage and traditional culture into brand values and innovations like no other. What should they do next to sustain and further their rise on the global stage?
Speakers:
Prof. Tong Huiming
Professor | Initiator
Guangzhou Academy of Fine Arts | BDDWATCH · Mainland China
Dickson Yewn
Artist & Founder
YEWN, Contemporary Chinese fine jewelry · Hong Kong
Zhang Jianmin
Founder & President | Professor
Shenzhen CIGA Design Co., Ltd. | School of System Design and Intelligent Manufacturing (SIDM), Southern University of Science and Technology · Mainland China
Moderator:
Prof. Viveca Chan
Founder & Chairman | Vice Chairman | Board of Director
WE Marketing Group | Hong Kong Design Centre | Worldwide Partners Inc. · Hong Kong