Case Sharing: Turning Design Thinking into Doing | BODW 2021

03 Dec 2021

Turning great ideas into meaningful change has always been the challenge of good design. While some of the best design is born out of radical innovation, the case for incremental innovation can be just as important for successful reinvention.





Dr Brandon Gien

CEO, Good Design Australia | Deputy Chair, Australian Design Council, Australia


Simon Arnold

Managing Director – Zung Fu Hong Kong & Macau, Zung Fu Company Limited, HK


Guy Parsonage

Partner & Leader, PwC Experience Centre, HK